Marketing in the Morning
Bite-sized episodes each honing in on different marketing topics each week. Clear and concise tips, chats and examples - best consumed with your morning coffee!
Marketing In The Morning Ep 90
Prepping Your Website For Summer
Marketing In The Morning Ep 89
Spring Cleaning Your Digital Assets
Marketing In The Morning Ep 88
Writing Engaging Marketing Emails
Marketing In The Morning Ep 87
Key Marketing Industry Updates
Marketing In The Morning Ep 86
Preparing For Summer Campaigns
Marketing In The Morning Ep 85
Using The Right Imagery For Your Campaigns
Marketing In The Morning Ep 84
Nano And Micro Influencers
Marketing In The Morning Ep 83
Reviewing Seasonal Family Packages
Marketing In The Morning Ep 82
Building Your Email Database
Marketing In The Morning Ep 81
Ongoing Voucher Campaigns
Marketing In The Morning Ep 80
Tips For Your Book Direct Strategy
Marketing In The Morning Ep 79
Q1 Key Dates & Pinterest Ads
Marketing In The Morning Ep 78
Planning Organic Content For Q1
Marketing In The Morning Ep 77
Rounding Up 2021 And Looking Forward To 2022
Marketing In The Morning Ep 76
Google Posts For Hotels
Marketing In The Morning Ep 75
Tips For Starting A Blog
Marketing In The Morning Ep 74:
Prepping For January Sales
Marketing In The Morning Ep 73:
Prepping For Cookieless Data
Marketing In The Morning Ep 72:
Setting Up Seasonal Landing Pages
Marketing In The Morning Ep 71:
Selling Your Hotel's Gift Vouchers This Christmas Season
Marketing In The Morning Ep 70:
Prepping For Cyber Weekend
Marketing In The Morning Ep 69:
Bing Places For Business
Marketing In The Morning Ep 68:
The Importance Of Google Hotel Ads
Marketing In The Morning Ep 67:
Preparing For Winter Campaigns
Marketing In The Morning Ep 66:
Promoting Midweek Stays
Marketing In The Morning Ep 65:
Prepping For Autumn & Winter
Marketing In The Morning Ep 64:
Autumn Campaigns
Marketing In The Morning Ep 63:
The Importance Of Video Content
Marketing In The Morning Ep 62:
Apple IOS 14 Update
Marketing In The Morning Ep 61:
Autumn Recommendations
Marketing In The Morning Ep 60:
Reviewing Your Landing Pages In The Context Of SEO
Marketing In The Morning Ep 59:
An Update On Google Products
Marketing In The Morning Ep 58:
The Importance Of Customer Reviews
Marketing In The Morning Ep 57:
Google Ads Image Extensions
Marketing In The Morning Ep 56:
Marketing Landing Pages
Marketing In The Morning Ep 55:
A Refresher On Your Hotel's Reopening Checklist
Marketing In The Morning Ep 54:
How To Build Your Hotel's Social Media Presence
Marketing In The Morning Ep 53:
Making Your Hotel Stand Out By Identifying USPs
Marketing In The Morning Ep 52:
Reopening Your Hotel
Marketing In The Morning Ep 51:
Content Strategy Tips Ahead Of Your Hotel's Reopening
Marketing In The Morning Ep 50:
Guest Personas
Marketing In The Morning Ep 49:
Updates On Google Hotel Ads
Marketing In The Morning Ep 48:
Targeting The Domestic Family Market This Summer
Marketing In The Morning Ep 47:
Prospecting campaigns for hotels
Marketing In The Morning Ep 46:
Optimising Your Ads For Search Intent
Marketing In The Morning Ep 45:
Promoting Hotel Offers Creatively To The 'Over-55s' Market
Marketing In The Morning Ep 44:
Future-proofing Your Digital Assets
Marketing In The Morning Ep 43:
Anatomy Of A FB Ad & Your Mother's Day Marketing Strategy
Marketing In The Morning Ep 42:
Your Summer Staycation Marketing Campaign
Marketing In The Morning Ep 41:
The Anatomy Of Google Search Ads
Marketing In The Morning Ep 40:
Mobile Trends & Optimisation Tips
Marketing In The Morning Ep 39:
Improving Your Hotel's Local SEO
Marketing In The Morning Ep 38:
Digital Strategy Tips For Your Hotel's Wedding Venue!
Marketing In The Morning Ep 37:
Why You Should Keep Your Marketing Campaigns Active
Marketing In The Morning Ep 36:
Communicating With Your Customers During Lockdown
Marketing In The Morning Ep 35:
Marketing Trends In 2020 And 2021
Marketing In The Morning Ep 34:
Creating a Content Calendar For Your Hotel
Marketing In The Morning Ep 33:
Hotel Gift Vouchers Trends & 2021 Budgets
Marketing In The Morning Ep 32:
Winter Sales, Christmas Gift Vouchers, 2021 Planning
Marketing In The Morning Ep 31:
Preparations For Reopening Your Hotel
Marketing In The Morning Ep 30:
Cyber Weekend & SEO Updates
Marketing In The Morning Ep 29:
Promoting vouchers & marketing your takeaway business
Marketing In The Morning Ep 28:
2021 Budgets, Optimise for Mobile & Update Google My Business
Marketing In The Morning Ep 27:
Winter Recommendations & Importance Of Voucher Sales For Your Hotel
Marketing In The Morning Ep 26:
Content Strategy For Your Hotel & The Importance Of Customer Reviews
Marketing In The Morning Ep 25:
UX Design & Emotional Experiences With Your Hotel Customers
Marketing In The Morning Ep 24:
UX Design & Emotional Experiences With Your Hotel Customers
Marketing In The Morning Ep 23:
Helpful Marketing Tools For Your Hotel
Marketing In The Morning Ep 22:
Autumn & Winter Recommendations & Your 2021 Budget
Marketing In The Morning Ep 21:
Wrapping Up 'Fuel Your Funnel' & Supporting Loyalty/Advocacy
Marketing In The Morning Ep 20:
Fuel Your Funnel Stage 4 - Action
Marketing In The Morning Ep 19:
Fuel Your Funnel Stage 3 - Desire
Marketing In The Morning Ep 18:
Fuel Your Funnel Stage 2 - Interest
Marketing In The Morning Ep 17:
Fuel Your Funnel Stage 1 - Awareness
Marketing In The Morning Ep 16:
Optimising Your Hotel's Family Packages, Content Strategy & FB Ads
Marketing In The Morning Ep 15:
Gift Voucher Strategy Benefits, Website Updates & YouTube Bumper Ads
Marketing In The Morning Ep 14:
Google Ad Extensions & Facebook Lead Ads For Your Hotel
Marketing In The Morning Ep 13:
FAQ Page Benefits & YouTube Bumper Ads
Marketing In The Morning Ep 12:
A Message From The Team & Google Ads Credit (Covid-19 Relief Scheme)
Marketing In The Morning Ep 11:
Unique Selling Propositions & Google My Business
Marketing In The Morning Ep 10:
SEO & Metadata
Marketing In The Morning Ep 9:
Location Campaign On Google Ads & Remarketing On Google Display NW
Marketing In The Morning Ep 8:
The New Relaunch Date, Proximity Tourism and Sustainability Content
Marketing In The Morning Ep 7:
Interesting Search Terms, Content & A New Facebook Feature
Marketing In The Morning Ep 6:
Marketing Relaunch Plan & Brand Campaigns Basics
Marketing In The Morning Ep 5:
Brand Consistency & Ad Copy Strategy
Marketing In The Morning Ep 4:
Soft Sales Pitches & Wedding Content Strategies
Marketing In The Morning Ep 3:
Action Bars and Database Management
Marketing In The Morning Ep 2:
Book Direct Offers and Hotel Ads
Marketing In The Morning Ep 1:
How You Can Utilise Content & Social Media Channels During Covid-19
The Partner Series
Niall Lenihan, Business Development Manager, sits down with a different partner each week for an intriguing look into their own business, how they've been coping with Covid-19, how they can help hoteliers and how the future looks for them.
The Partner Series Ep 20:
Adrienne Hanna, CEO of Right Revenue
The Partner Series Ep 19:
Aidan O'Sullivan, General Manager of Kilkea Castle
The Partner Series Ep 18:
The Stay And Spend Scheme
The Partner Series Ep 17:
Pól Ó Conghaile from The Irish Independent & Independent.ie
The Partner Series Ep 16:
Benjamin Devisme From Quicktext
The Partner Series Ep 15:
Martin Sponholtz From AeroGuest
The Partner Series Ep 14:
David Byrne From D-Edge Hospitality Solutions
The Partner Series Ep 13:
Alan O'Riordan From apaleo
The Partner Series Ep 12:
Josef Lapka From Mews Systems
The Partner Series Ep 11:
Annika Ülem From Guestjoy
The Partner Series Ep 10:
Annika Ülem From Guestjoy
The Partner Series Ep 9:
Hanna Lak From HMMH Consulting
The Partner Series Ep 8:
Marvin Speh From Room Price Genie
The Partner Series Ep 7:
A Chat With Thierry Collard From OTA Insights
The Partner Series Ep 6:
A Chat With Erik Tengen From Oaky
The Partner Series Ep 5:
A Chat With Ciara Crossan Of Wedding Dates
The Partner Series Ep 4:
A Chat With Will Howes Of Revinate
The Partner Series Ep 3:
A Chat With Annemarie Gubanski Of Taktikon
The Partner Series Ep 2:
A Chat With George Titlow Of Hoteltime Solutions
The Partner Series Ep 1:
A Chat With Alexander Edstrom of Atomize
The Hotelier's Take
Deep dives into how hotels have been getting Covid-19. We hope that hearing different perspectives and potential solutions will help others in the industry decide on and form their own approach - it helps to know we are all in this together.