<!--$page.sec.TAB_Banner("tab_name":"Banner","order":"1")-->
    <!--$page.sec.RADIO_BannerType("options":["A","B"],"tab":"Banner","tag_order":"1","tag_name":"Banner Type")-->
    <!--$page.sec.TEXT_BannerHeading("tab":"Banner","tag_order":"2","tag_name":"Heading")-->
    <!--$page.sec.TEXT_BannerHeadingBold("tab":"Banner","tag_order":"3","tag_name":"Heading - Bold")-->
    <!--$page.sec.TEXT_BannerSubHeading("tab":"Banner","tag_order":"4","tag_name":"Sub Heading")-->
    <!--$page.sec.TEXT_BannerButtonOneText("tab":"Banner","tag_order":"5","tag_name":"Button One Text")-->
    <!--$page.sec.TEXT_BannerButtonOneLink("tab":"Banner","tag_order":"6","tag_name":"Button One Link")-->
    <!--$page.sec.TEXT_BannerButtonOneFormId("tab":"Banner","tag_order":"7","tag_name":"Button One Form ID")-->
    <!--$page.sec.TEXT_BannerButtonTwoText("tab":"Banner","tag_order":"8","tag_name":"Button Two Text")-->
    <!--$page.sec.TEXT_BannerButtonTwoLink("tab":"Banner","tag_order":"9","tag_name":"Button Two Link")-->
    <!--$page.sec.TEXT_BannerButtonTwoFormId("tab":"Banner","tag_order":"10","tag_name":"Button Two Form ID")-->
    <!--$page.sec.RADIO_BannerAOverflow("options":["Yes","No"],"tab":"Banner","tag_order":"11","tag_name":"Banner A Overflow - Desktop Only")-->
    <!--$page.sec.IMAGE_BannerADesktopImage("tab":"Banner","tag_order":"12","tag_name":"Banner Type A - Desktop Image - 904 x 488")-->
    <!--$page.sec.IMAGE_BannerAMobileImage("tab":"Banner","tag_order":"13","tag_name":"Banner Type A - Mobile Image - 340 x 469")-->
    <!--$page.sec.RADIO_BannerBType("options":["Image","Video"],"tab":"Banner","tag_order":"14","tag_name":"Banner B Type")-->
    <!--$page.sec.IMAGE_BannerBDesktopImage("tab":"Banner","tag_order":"15","tag_name":"Banner Type B - Desktop Image - 1288 x 822")-->
    <!--$page.sec.IMAGE_BannerBMobileImage("tab":"Banner","tag_order":"16","tag_name":"Banner Type B - Mobile Image - 510 x 420")-->
    <!--$page.sec.TEXT_BannerBDesktopVideo("tab":"Banner","tag_order":"17","tag_name":"Banner Type B - Desktop Video Link")-->
    <!--$page.sec.TEXT_BannerBMobileVideo("tab":"Banner","tag_order":"18","tag_name":"Banner Type B - Mobile Video Link")-->

<!--$page.sec.TAB_ProductIntroText("tab_name":"Intro Text","order":"2")-->
<!--$page.sec.RADIO_ProductIntroTextRadio("options":["Yes","No"],"tab":"ProductIntroText","tag_order":"1","tag_name":"Show Section")-->
<!--$page.sec.TEXT_ProductIntroTextHeading("tab":"ProductIntroText","tag_order":"2","tag_name":"Heading")-->
<!--$page.sec.TEXTAREA_ProductIntroTextArea("tab":"ProductIntroText","tag_order":"3","tag_name":"Text")-->

<!--$page.sec.TAB_ProductLogoCarousel("tab_name":"Logo Carousel","order":"3")-->
    <!--$page.sec.RADIO_ProductLogoCarouselRadio("options":["Yes","No"],"tab":"ProductLogoCarousel","tag_order":"1","tag_name":"Show Section")-->
    <!--$page.sec.SUPERLISTINGS_ProductLogoCarousel("tab":"ProductLogoCarousel","tag_order":"2","tag_name":"Logo Carousel Dataset")-->

<!--$page.sec.TAB_ProductFeatures("tab_name":"Features","order":"4")-->
    <!--$page.sec.RADIO_FeaturesRadio("options":["Yes","No"],"tab":"ProductFeatures","tag_order":"1","tag_name":"Show Section")-->
    <!--$page.sec.SUPERLISTINGS_ProductFeatures("tab":"ProductFeatures","tag_order":"2","tag_name":"Features Dataset")-->

<!--$page.sec.TAB_ProductFeatureBoxes("tab_name":"Feature Boxes","order":"5")-->
    <!--$page.sec.RADIO_ProductFeatureBoxesRadio("options":["Yes","No"],"tab":"ProductFeatureBoxes","tag_order":"1","tag_name":"Show Section")-->
    <!--$page.sec.TEXT_ProductFeatureBoxesHeading("tab":"ProductFeatureBoxes","tag_order":"2","tag_name":"Heading - Mobile")-->
    <!--$page.sec.SUPERLISTINGS_ProductFeatureBoxes("tab":"ProductFeatureBoxes","tag_order":"3","tag_name":"Feature Boxes Dataset")-->

<!--$page.sec.TAB_CaseStudies("tab_name":"Case Studies","order":"6")-->
    <!--$page.sec.RADIO_CaseStudiesRadio("options":["Yes","No"],"tab":"CaseStudies","tag_order":"1","tag_name":"Show Case Studies Section")-->
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    <!--$page.sec.SUPERLISTINGS_PartnerLogos("tab":"Partners","tag_order":"3","tag_name":"Partner Logos Dataset")-->
    <!--$page.sec.LISTINGS_Partners("tab":"Partners","tag_order":"4","tag_name":"Partners")-->

<!--$page.sec.TAB_PaymentOptions("tab_name":"Payments","order":"8")-->
    <!--$page.sec.RADIO_PaymentOptionsRadio("options":["Yes","No"],"tab":"PaymentOptions","tag_order":"1","tag_name":"Show Section")-->
    <!--$page.sec.IMAGE_PaymentOptionsImage("tab":"PaymentOptions","tag_order":"2","tag_name":"Image - 523 x 419")-->
    <!--$page.sec.TEXT_PaymentOptionsHeading("tab":"PaymentOptions","tag_order":"3","tag_name":"Heading")-->
    <!--$page.sec.TEXTAREA_PaymentOptionsDescription("tab":"PaymentOptions","tag_order":"4","tag_name":"Description")-->

<!--$page.sec.TAB_Pricing("tab_name":"Pricing","order":"9")-->
    <!--$page.sec.RADIO_PricingRadio("options":["Yes","No"],"tab":"Pricing","tag_order":"1","tag_name":"Show Section")-->
    <!--$page.sec.TEXT_PricingHeading("tab":"Pricing","tag_order":"2","tag_name":"Heading")-->
    <!--$page.sec.TEXT_PricingPrice("tab":"Pricing","tag_order":"3","tag_name":"Price")-->
    <!--$page.sec.TEXT_PricingPricePer("tab":"Pricing","tag_order":"4","tag_name":"Price Per")-->
    <!--$page.sec.SUPERLISTINGS_PricingItems("tab":"Pricing","tag_order":"5","tag_name":"Pricing Dataset")-->
     <!--$page.sec.TEXT_PricingButtonOneText("tab":"Pricing","tag_order":"6","tag_name":"Button One Text")-->
     <!--$page.sec.TEXT_PricingButtonOneLink("tab":"Pricing","tag_order":"7","tag_name":"Button One Link")-->
     <!--$page.sec.TEXT_PricingButtonTwoText("tab":"Pricing","tag_order":"8","tag_name":"Button Two Text")-->
     <!--$page.sec.TEXT_PricingButtonTwoLink("tab":"Pricing","tag_order":"9","tag_name":"Button Two Link")-->

<!--$page.sec.TAB_OtherProducts("tab_name":"Other Products", "order":"10")-->
    <!--$page.sec.RADIO_OtherProductsRadio("options":["Yes","No"],"tab":"OtherProducts","tag_order":"1","tag_name":"Show Section")-->
    <!--$page.sec.TEXT_OtherProductsHeading("tab":"OtherProducts", "tag_order":"2", "tag_name":"Heading One")-->
    <!--$page.sec.TEXT_OtherProductsHeadingTwo("tab":"OtherProducts", "tag_order":"3", "tag_name":"Heading Two")-->
    <!--$page.sec.LISTINGS_OtherProductsDataset("tab":"OtherProducts", "tag_order":"4", "tag_name":"Products Dataset")-->

<!--$page.sec.TAB_FeaturedContentMobile("tab_name":"Featured Content Mobile","order":"11")-->
    <!--$page.sec.RADIO_FeaturedContentMobileRadio("options":["Yes","No"],"tab":"FeaturedContentMobile","tag_order":"1","tag_name":"Show Featured Content Section")-->
    <!--$page.sec.TEXT_FeaturedContentMobileHeading("tab":"FeaturedContentMobile","tag_order":"2","tag_name":"Heading")-->
    <!--$page.sec.TEXT_FeaturedContentMobileButtonText("tab":"FeaturedContentMobile","tag_order":"3","tag_name":"Button Text")-->
    <!--$page.sec.TEXT_FeaturedContentMobileButtonLink("tab":"FeaturedContentMobile","tag_order":"4","tag_name":"Button Link")-->

<!--$page.sec.TAB_ClientStories("tab_name":"ClientStories", "order":"12")-->
    <!--$page.sec.RADIO_ClientStoriesRadio("options":["Yes","No"],"tab":"ClientStories","tag_order":"1","tag_name":"Show Section")-->
    <!--$page.sec.TEXT_SuccessStoriesHeading("tab":"ClientStories", "tag_order":"2", "tag_name":"Heading")-->
    <!--$page.sec.LISTINGS_BkePricingCarousel("tab":"ClientStories", "tag_order":"3", "tag_name":"Testimonials Dataset")-->

<!--$page.sec.TAB_News("tab_name":"News","order":"13")-->
    <!--$page.sec.RADIO_NewsRadio("options":["Yes","No"],"tab":"News","tag_order":"1","tag_name":"Show News Section")-->
    <!--$page.sec.SUPERLISTINGS_ProductsCarousel("tab":"News","tag_order":"2","tag_name":"Carousel Dataset Dataset")-->

<!--$page.sec.TAB_FeaturedContent("tab_name":"Featured Content","order":"14")-->
    <!--$page.sec.RADIO_FeaturedContentRadio("options":["Yes","No"],"tab":"FeaturedContent","tag_order":"1","tag_name":"Show Featured Content")-->
    <!--$page.sec.TEXT_FeaturedContentHeading("tab":"FeaturedContent","tag_order":"2","tag_name":"Heading")-->
    <!--$page.sec.TEXT_FeaturedContentDescription("tab":"FeaturedContent","tag_order":"3","tag_name":"Description")-->
    <!--$page.sec.TEXT_FeaturedContentButtonText("tab":"FeaturedContent","tag_order":"4","tag_name":"Button Text")-->
    <!--$page.sec.TEXT_FeaturedContentButtonLink("tab":"FeaturedContent","tag_order":"5","tag_name":"Button Link")-->

<!--$page.sec.TAB_FooterCTA("tab_name":"Footer CTA","order":"15")-->
    <!--$page.sec.RADIO_FooterCTARadio("options":["Yes","No"],"tab":"FooterCTA","tag_order":"1","tag_name":"Show Featured Content")-->
    <!--$page.sec.TEXT_FooterCTAHeading("tab":"FooterCTA","tag_order":"2","tag_name":"Heading")-->
    <!--$page.sec.TEXT_FooterCTADescription("tab":"FooterCTA","tag_order":"3","tag_name":"Description")-->
    <!--$page.sec.TEXT_FooterCTAButtonText("tab":"FooterCTA","tag_order":"4","tag_name":"Button Text")-->
    <!--$page.sec.TEXT_FooterCTAButtonLink("tab":"FooterCTA","tag_order":"5","tag_name":"Button Link")-->
    <!--$page.sec.IMAGE_FooterCTAImage("tab":"FooterCTA","tag_order":"6","tag_name":"Image")-->
    <!--$page.sec.IMAGE_FooterCTAMobileImage("tab":"FooterCTA","tag_order":"7","tag_name":"Mobile Image")-->

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                            <h2 class="heading">Paid search and display </h2>
                            <p class="description">With a history in strong performance, our marketing team are certified Google Partners.

Paid activity is an integral part of a comprehensive book direct strategy, and our approach gives you full reporting and measurable results so you can understand exactly where your traffic is coming from. Our cost-effective strategy means that you can connect to the right guests at the right price. </p>
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                            <h2 class="heading">Search engine optimisation </h2>
                            <p class="description">We haven’t even gotten to our team of experienced team of search engine optimisation specialists yet! Their job is to help you reach your organic traffic potential and get the most bookings possible from Google and other search platforms.  

Whether you’re directing traffic to personalised landing pages or to your website homepage, every little detail and element is carefully optimised to make sure that the audience finding you is the right one. </p>
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                            <h2 class="heading">Utilising meta search </h2>
                            <p class="description">Meta search has rapidly emerged as an opportunity for independent hotels to position themselves on a level playing field with larger third parties, displaying their listings side by side. 

Meta search channels (Google Hotel Ads, TripAdvisor + Trivago) will lead new guests to your hotel website when you leverage it as a marketing channel. We have direct connections to major meta search platforms and our clients have experienced a lot of success from this thus far.  </p>
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                            <h2 class="heading">Measuring your analytics </h2>
                            <p class="description">Measuring analytics correctly is the art of using data to find the audiences that matter to you. Your analytics provide you with a fully formed view of how people engage with your website and marketing activity across all their devices. 

 
Understanding analytics is all about understanding your audience. Evaluate how people interact with your site, notice where the opportunities are for you to grow, and discover where the smartest places are to invest your resources in order to grow your direct bookings.  </p>
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                            <h2 class="heading">Finalist in the best hotel marketing agency category at the Hotel Tech Awards! </h2>
                            <p class="description">The Hotel Tech Awards are produced by the hotel industry’s number one software authority, Hotel Tech Report. The "Oscars of Hotel Tech" sees thousands of hoteliers leave honest and unfiltered reviews of vendor partners across the hotel tech stack, and this data is used to identify the best companies based on the judges that matter the most - the customers!<br><br>

Our success and satisfaction are based on that of our clients, so that’s why we value this award and platform so much. For the past 3 years we have been finalists in the Best Hospitality Marketing Agency category, placing 2nd in the world for 2022.  

<badge> </p>
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                            <h2 class="heading">Key insights from the report</h2>
                            <p class="description">The report breaks down key areas and answers the following questions:

<ul>
<li>Mobile usage trends: What is the volume of mobile retail sales? How widespread is mobile device usage?</li>
<li>Mobile dominance in booking: What percentage of travellers use mobile for trip research? What percentage of bookings are completed on mobile?</li>
<li>Device performance over the past decade: Which devices dominate? Which are in decline?</li>
<li>Detailed data analysis: What is the breakdown of the market share per device across Ireland and UK? Which device commands the best ABV</li>
<li>Star ratings and property types: What is the implication of a star rating on ABV across devices? Does it vary between property types and location?</li>
<li>Marketing impact: How do mobile-optimised marketing campaigns impact direct bookings?</li>
</ul></p>
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                    <h3>We are delighted to have seen a notable increase in our daily bookings & revenue since moving to Net Affinity’s latest booking engine. We find it intuitive, easy to use, very guest-friendly & the reporting is great.</h3>
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                        <p class="hotel">The Lake Hotel</p>
                        <p class="role">Ashley Dunlea</p>
                        <p class="role">Revenue & Reservations Manager</p>
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                    <h3>Since we’ve joined Net Affinity, we are delighted with the growth we’ve seen in our direct business. The partnership with Net Affinity has been fantastic, with all invested parties working towards the same goal.</h3>
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                        <p class="hotel">Amber Springs Hotel </p>
                        <p class="role">Eibhear Coyle</p>
                        <p class="role">General Manager </p>
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                    <h3>We’re delighted with the results of our website and have definitely seen a vast improvement thanks to the great communication and care from Net Affinity.</h3>
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                        <p class="role">Ronan McDermott</p>
                        <p class="role">Sales & Marketing Executive</p>
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                    <h3>We work closely with Net Affinity at all times to constantly push the boundaries in designing engaging, relevant campaigns that excite our audiences.</h3>
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                        <p class="role">Tristan Jacob</p>
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                    <h3>I am very happy with the collaborative relationship we have with Net Affinity and the results we have seen together. I’m looking forward to the partnership developing over years to come and am confident in our continued and future success.

</h3>
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                        <p class="hotel">Fitzpatrick Castle Hotel </p>
                        <p class="role">Mark Scott-Lennon</p>
                        <p class="role">Managing Director</p>
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                    <h3>Net Affinity have guided us through the toughest of years and ensured our website is updated and competitive to appeal to the ‘staycation’ market and ‘new’ markets emerging.</h3>
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                        <p class="hotel">Mespil Hotel</p>
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